EA Reveals SWTOR Subscription and Sales Numbers

Star Wars: The Old Republic hasn’t revealed any information about the subscribers and sales numbers since its release, so while we can only guess how many subscribers games like RIFT and LOTRO have, we only have to wait for a quarterly report forStar Wars: The Old Republic.
It seems like Star Wars: The Old Republic did better than EA expected, the numbers are below then some additional TOR-related statistics and Q&A from today’s EA earnings call: “2,000,000+ copies sold, 40% sold through Origin; 1,700,000+ active subscribers, 1 million concurrent.” The company also notes that “Active subscribers means anyone paying OR in their trial period. MOST of those 1.7m are paying at this point.”
Q: Are these 1.7 subscribers paying?
A: Active subscribers means anyone paying or in their trial period. Most of those 1.7m are paying at this point
Q: You’ve previously said you need about a half million subscribers to be profitable, is that still the case?
A: At 500,000 subscribers, we’d break even. At a million,swagvault guide, we’d be making a profit but nothing worth writing home about. As it scales up from there, we’re talking about a nice profit. At this point with the successful launch, we can take the worst case scenarios off the table.
“Star Wars: The Old Republic is developing a committed community of players with more than 1.7 million active subscribers and growing,swagvault game gold,” stated CEO John Riccitiello.
Thanks to the runaway sales of the new MMO title (as well as many of EA’s other heavy-hitters). The company ended up earning an adjusted $344 million for a total net loss of $205 million, which isn’t too shabby if you consider how much money just went into the development and launch of The Old Republic.
Perhaps most interestingly to players, however, is the fact that EA has reported sales of more than 2 million units of The Old Republic with about 1.7 million subscribers. Those are the highest (and the hardest) numbers we’ve heard so far. EA’s Chief Financial Advisor, Eric Brown, stated in an interview that EA managed to pull in more SWTOR subscribers than the studio had initially anticipated. He added that at launch, the studio was able to add a great number of users per server courtesy of some technical improvements.
Franking speaking, 1.7 million is very nice. However I am not sure if they can keep those kinds of numbers, especially with a number of high profile releases this year. What will be interesting to see is which direction these numbers go next quarter and how many players they will retain.
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